GUND® Soft Toys

The GUND® core collection at The Fabulous Gift Store features a wide range of both timeless and traditional plush soft toys.

GUND® is America’s oldest and most prestigious soft toy company, and was founded in 1898. By delivering quality, originality, and unparalleled huggability, GUND® creates the most loved plush worldwide, proudly becoming the first company to develop the ‘under stuffing’ technique using super-soft materials, and the first company to produce a licensed soft toy.